AI Visibility
People now ask ChatGPT, Gemini and Google's AI Overviews before they open a search box. Gloop measures what AI says about your brand, fixes what it gets wrong, and puts your ads inside ChatGPT conversations. One team for the organic side (GEO) and the paid side.
What your buyer sees
Search used to give ten blue links. AI gives one answer, and maybe one sponsored placement. If you are not in either, your buyer never hears your name.
What's the best growth agency for a mid-size DTC brand in New York?
Here are three strong options:
SEO for LLMs: make AI mention your brand, recommend it, and describe it the way you want.
Show up while people ask ChatGPT about your category, set up on your own advertiser account and run by our operators.
Organic tells paid which conversations matter. Paid shows organic which messages win.
What you get
How often LLMs bring up your brand on their own, in category prompts that never mention you, and who leads the conversation instead.
Being listed is not being recommended. We separate the two, decision by decision, so you know where AI actually puts you forward.
The meaning you want AI to attach to you, turned into concrete decisions on content, sources and messaging.
Campaign setup, ad groups, creative rotation, pacing and reporting, managed by the same team that runs your Google and Meta.
How we work together
A generative visibility audit: we map the real prompts in your category and read what AI says about you and your competitors.
You bring
Gloop delivers
We turn the Semantic ID into a roadmap, ship the content and authority work, and track how AI answers change.
You bring
Gloop delivers
Organic and paid run as one program: GEO keeps improving the answer while ChatGPT Ads put you in the conversation now.
You bring
Gloop delivers
Start with the audit. It tells you whether to fix the organic answer, buy presence, or both.
What the audit answers
An AI Visibility Scorecard from category prompts that never name you: are you in the spontaneous conversation, or not?
Relevance by intent: the buying decisions where you win visibility, the ones where you lose it, and who you compete against in each.
When you do appear, is AI just putting you on the table or actually recommending you?
The criteria behind each recommendation, and why AI recommends you for some decisions and not others.
The authority signals and sources behind the answers. Each decision has its own ecosystem of evidence.
The Semantic ID: the diagnosis turned into the decisions that guide content, sources and ads.
Work
ChatGPT Ads for driver acquisition and EV adoption: ad groups built around the conversations drivers have with ChatGPT, rotating creative, and a dashboard refreshed throughout the flight.
FAQ
Generative engine optimization is the work of making your brand appear, and be recommended, in answers from AI assistants like ChatGPT, Gemini, Perplexity and Google AI Overviews. It builds on SEO but optimizes for being cited in an answer, not only ranked in a list of links.
Yes. AI engines lean on the same crawlable, well-structured content that search engines read, so strong technical SEO is the foundation. GEO adds prompt research, entity work, citation building and answer-ready content on top.
Sponsored placements shown inside ChatGPT conversations, next to relevant answers. We plan them around buying-intent conversations and measure them like any other performance channel.
No one can guarantee what a model says. What we do guarantee is the process: we measure your visibility before we start, work on the levers that move it, and report the change every month.
With the audit. It tells you whether to fix the organic answer, buy presence, or both.
Tell us your category, markets and competitors. We'll come back within two business days with a first read of your AI visibility and the right starting point.
